Brands find value in taking life cover for celebrities because of their relationship with the brand. Lloyd’s of London has been insuring celebrities and even red-carpet events for almost a century.
Providing a life insurance policy is standard, but these celebrity insurance moves made headlines in a big way:
Dolly Parton insured her bre*sts for $4 Million:
The famous country singer and actress has her bre*sts insured for a reported sum of $4 Million. The actress got her breasts insured in 1970 for a huge sum of $600,000.
Rihanna’s legs are insured for $1 Million
Singer Rihanna insured her legs after she was presented Gillette’s Venus Breeze Celebrity Legs of a Goddess Award in USA.
Julia Roberts’ smile is insured for $30 Million
The actress considers that as her best asset and insured it to cover any sort of contingencies.
Troy Palamalu’s hair is insured for $1 Million
The famous footballer was signed on by Procter & Gamble’s brand, Head & Shoulders. His long and flowing locks were insured promptly for $1 Million in USA.
Daniel Craig insured his entire body for $9.5 Million:
The James Bond actor performs his own stunts for James Bond movies. Daniel Craig took out a life cover where he insured his entire body for $9.5 million before shooting for Quantum of Solace.
David Beckham’s legs are insured for $35 Million each:
There’s no denying that footballer David Beckham is one of the most well-known names in football. At the peak of his popularity, his legs were insured for $35 Million against any kind of disfiguration or injury. Beckham is not only a footballer, but also a model.
Mariah Carey insured her legs and voice for $70 Million:
Singer Mariah Carey has insured her legs and voice for a combined sum of $70 Million. Given the several million copies of albums that she has sold, this is probably worth the investment.
Heidi Klum’s legs are insured for $2 Million:
Supermodel Heidi Klum’s legs are insured, not by herself, but by a client. The insurance was reportedly taken in 2014 from Lloyd’s of London. There’s an interesting tidbit about her insurance. Both of Heidi’s legs are not valued the same. There is a scar on one of her legs which is why they are not valued the same.
Tom Jones insured his chest hair for $7 Million:
Tom Jones is yet another celebrity to get a life insurance policy from Lloyd’s of London. Tom Jones is a Welsh born singer who got his chest hair insured for a whopping sum of $7 Million.
America Ferrera’s teeth are insured for $10 Million:
The Ugly Betty actress got a lot of fame after her braces were taken off on the show. She was signed on by brand Crest in 2007 and got her smile insured for $10 Million. The policy covers her smile, and her gums and teeth. Celebrities taking life insurance plans is nothing new. But it points to an important consideration. Celebrities depend on their body parts to sustain their income and as such, their insurance is also to help them for loss of income. A traditional life insurance policy also has the same objectives, it provides compensation for the loss of income on the death of the insured.